Simplicity Is Key

Week 3:

This week I focused on organizing the structure of my website and deciding on the types of content I want to post.

For this iteration of my website they key is to keep it simple so that my content can stand out. Because the purpose of my website is to showcase my work, I don’t want it to be cluttered with other interface elements or even other content. In order to map out exactly how I want my website to look created a sitemap with a detailed overview of what I intend to include as part of the website. When making the sitemap I really wanted to consider how to make my work the focus of the website. I debated if I wanted to showcase myself as a freelancer as well with the hope of getting a few side jobs. I ended up going against this idea because I feel it is important to establish myself as a designer at a first and then slowly transition into freelance or corporate positions.

The portfolio section itself is highlighted at the very front of the website after a per statement about myself and my work. I knew that I wanted to incorporate a portfolio grid so that users could get a sense of the projects I work on right at first glance. The homepage portfolio section will show a few projects that I want to be highlighted and then the rest will be available through the portfolio page. I went back and forth about including all my pieces of work on the homepage however in the end decided to stick with this format for now. Once a portfolio cover is clicked on it will bring up the case study where I explain the project details, my roles, and the process. Portfolio case studies are driven by the visuals of my work and the process is explained through development sketches and photos.

Ultimately, the main use of my portfolio is to house the design work that I am proud of so that I can use it when applying for job and volunteer opportunities. In this case, I don’t need much content that is separate from my work. An about page is crucial, as potential employers may want to learn more about my skills and abilities to see if I am qualified for the position. So far I have set up a basic page that includes a photo and short description of myself. In the coming weeks, I plan to supplement my about page with more information regarding my fluency in design software, previous awards and accomplishments, my resume and a more detailed personal statement. In addition to the about page, I added a contact page where I can engage with my audience if they see something like or would like to work with me. This however is not the main focus of my page, but rather an additional element. I included a contact form so prevent the need for displaying personal information because at this moment I have yet to create a professional email address for contacts.

I believe that I have created a solid foundation for the content of my website and look forward to not only adding more content but also editing the look and feel. So far I have been unsatisfied with my portfolio theme. It works great and has the elements I want in a theme however I don’t feel there is a lot of options to adjust the styles. I have been really struggling to find a theme I believe suits the design of the website and am hopeful that I will have the chance to explore other themes in the coming weeks.